Business communications, made calmer

Keep customer conversations moving when your business is busy.

Pinnacle brings your business calls, texts and customer conversations into one place, with configurable follow-up when a call cannot be answered.

CallsTextsCustomersFollow-up
Incoming call+44 20 7946 0182Customer enquiry
Call cannot be answeredFollow-up ready
Pinnacle follow-up

Hi, thanks for calling. How can we help?

Customer reply

Could I book a visit this week?

Inbox
AS
Alex ShawCould I book a visit this week?
Now
Thanks Alex — we can help with that.Thursday works for me.

When timing matters

A missed call should not mean a lost conversation.

When your team is with customers, on the road or simply unavailable, an enquiry can be easy to lose. Pinnacle helps you keep the call, message and follow-up in one clearer workflow.

Without a clear workflow
Customer calls Business is busy No response
With Pinnacle
Customer calls Pinnacle follow-up Conversation continues

How Pinnacle works

A simple, considered setup for customer communication.

01

Set up the right number arrangement

Use a Pinnacle business number, discuss porting an eligible existing number, or keep your public number and use a separate Recovery Number.

02

Configure how your business responds

Set your business hours, availability messages and the follow-up you want for qualifying calls and customer messages.

03

Keep the conversation together

Use the Pinnacle Inbox to see calls, texts, contacts and customer history in one place.

Key features

The essentials for a more responsive business.

Business calls + messages

See customer calls, SMS and conversation history without jumping between separate tools.

Manage your customer communication in one place. View inbound and outbound calls, SMS conversations and contact history together, so your team always has the full context before they respond.

  • Unified view of calls and messages
  • Keep full conversation history
  • Faster, more informed replies

Missed call text back

Set a text-back for qualifying missed calls, so customers have a clear way to continue the conversation.

Automatically engage callers when you can't answer. A customisable text message gives them an immediate next step and captures their enquiry before they call a competitor.

  • Triggered on unanswered or busy calls
  • Customisable SMS templates
  • Keep the lead warm immediately

Business availability

Set normal business hours, closed-hours responses, away periods and temporary unavailable messages.

Control exactly when and how your business responds. Configure specific messages for out-of-hours enquiries or when you step away, ensuring customers always receive a clear response.

  • Customisable business hours
  • Dedicated closed-hours messages
  • Temporary 'away' modes

Customer history

Keep contact details, recent messages and call activity alongside each customer conversation.

Every interaction is logged and accessible. View past calls, read previous text messages, and check contact details in a single continuous timeline for each customer.

  • Chronological communication timeline
  • Integrated contact management
  • Never lose context again

Configurable follow-up

Choose useful follow-up including answered-call messages, reminders and review requests.

Automate the routine communication that follows a conversation. Trigger templated SMS messages after a call finishes to send appointment reminders, links, or request feedback.

  • Post-call follow-up templates
  • Review request automation
  • Consistent customer experience

Call from your laptop

Where supported by your number setup, make calls through the Pinnacle Inbox from your computer.

Turn your computer into a business phone. Dial out or receive calls directly within the Pinnacle Inbox using your headset, keeping your personal mobile number private.

  • In-browser calling
  • Keep personal numbers private
  • Integrated with customer records

Missed call recovery

Give missed enquiries a clear next step.

When a qualifying call cannot be answered, Pinnacle can send the follow-up you have configured. The customer can reply by text, and your team can continue the conversation from the Inbox.

Available features depend on your number setup, routing and messaging configuration.
Customer calls
×Call cannot be answered
Configured text-back
Reply in Inbox

Pinnacle inbox

A clearer view of every customer conversation.

Pinnacle keeps messages, contacts and call activity together, so your team can see the context before they reply or call back.

Morgan LeeCustomer · 07400 123 456
Call customer
Today, 10:42

Incoming call · no answer

Hi Morgan, thanks for calling. How can we help?

Can you call me back this afternoon?

Automations & availability

Useful communication automation, on your terms.

Configure responses for missed calls, closed hours, away periods and qualifying answered calls. Use your own wording, and keep control of when each automation is active.

01Missed Call Text Back
02Closed Hours Response
03Answered Call Follow-Up
04Unanswered Call Voice Message
05Number Off Response
06Holiday / Away Reply
07Review Request
08Regular Timed SMS

Number options

Choose the number setup that suits your business.

01

New Pinnacle Number

Use a business number through Pinnacle for calls, messages and Inbox communication.

03

Port an Existing Number

If your number is eligible, speak to us about bringing it into your Pinnacle setup.

Who it’s for

Built for businesses where every enquiry matters.

Pinnacle is a good fit for service businesses that receive meaningful calls and messages, and want a more reliable way to keep customer communication moving when the team cannot respond immediately.

Start with your workflow

See what Pinnacle could look like for your business.

We’ll talk through your current number setup, how you handle enquiries, and the communication workflow that makes sense for your team.

Book a demo